Call for Papers
Scope of Conference
Themes
Topics may include,
but are not limited to:
The art of business communication:
Simple, clear and focused form of communication much like the practice of
Zen
Effective business communication in the diversified global economy
Empathy and Trust in communication
New technology (e.g. Social Networking Service) and business communication
Globalization and intercultural communication
Intercultural communication issues in mergers
Intercultural communication in the era of global consciousness
Intercultural marketing and branding
Business stakeholder communication
Public Relations and consumer behavior in intercultural contexts
Communication with internal stakeholders: Employee voice, horizontal and
vertical communication
Communication with external stakeholders: Customers, business partners,
investors, society, ecological environment
Perspective from the business world: Case studies from various
industries
Emerging communication issues in the industries of healthcare, finance,
arts & culture, information technology, etc
Rhetoric: Traditional approach of business communication
Persuasive and rhetorical communication praxis
Decision-making and negotiation
Crisis communication management
Role of business schools and academic institutions
Teaching stakeholder perspective of business communication
Professional training
Teaching business/professional communication
UN Principles for Responsible Management Education (PRME)
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